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PRINT & PACKAGING DESIGN

Why does great packaging sell better and appeal buyers?

Print design and packaging play a crucial role in product presentation and brand perception. A well-executed print design and packaging can make a significant impact on the overall customer experience. Not only does it enhance the visual appeal but also communicates important information such as product details, branding elements and instructions. It creates a strong first impression and entices customers to engage with the product. It also serves as a form of advertising, as attractive packaging stands out on store shelves and captures the attention of potential buyers. By investing in thoughtful print design and packaging, businesses can elevate their products, strengthen brand identity, and increase the chances of customer engagement and loyalty.

Print & Packaging Design | Business Cards | Flyers | Signage Design | E-Book Design & Creation | Product Design

Print & Packaging Projects

All About People: a complete brand refresh and new website

Some projects are special because of the people behind them, and working with All About People has been exactly that. This project has been such a neat experience, working with the amazing team toRead more

Generators Direct – Evolving an established identity

When Brian Fleming approached me to refresh the Generators Direct brand and create a new website, the goal wasn't to completely reinvent a business that already had more than 20 years of experienceRead more

Wild Apricot — Branding, website & signage

Wild Apricot is an event theming and creative events business, bringing bespoke concepts and immersive styling to corporate events, school balls, brand activations, private functions and more acrossRead more

Te Ara Wāhine: Women in Trade, Women in Business

Te Ara Wāhine is a powerful initiative created to support wāhine in trade and construction who are ready to take the next step in business. Designed as a three-day event focused on courage,Read more

Go with Jo – Driving School Branding & Website

Helping Jo launch her driving school in the Bay of Plenty was such a fun project to be part of. After relocating from Christchurch, Jo brought her fantastic driving school to Papamoa, Mount MaunganuiRead more

Building a strong brand for Caro Prescott – Personal trainer for women 35+

Working with Caro Prescott on her new brand and website was one of those projects that just clicked from the very beginning. Caro is a personal trainer and body sculpting coach who specialises inRead more

Red Panda Health — Logo & website redesign

Red Panda Health is a Bay of Plenty-based holistic health coaching business supporting women through different stages of life, with a particular focus on midlife, menopause, movement, nutrition andRead more

FreshTake — Branding, business cards & website

FreshTake is a Papamoa-based marketing business helping small and medium-sized businesses with brand strategy, marketing planning, digital marketing, content and social media. I created the FreshTakeRead more

Safe Seal: A Global Brand with Next Gen Innovation

Every so often, a project comes along that really grows beyond the brief — and Safe Seal Wrap was one of those. What started as a straightforward design job, creating infographics to explain theRead more

SUB10 – Training & Recovery, Te Puke

I was introduced to Dean and Sacha from SUB10 through my good friend Todd from NOXEN, and from the very first meeting, we just clicked. They’re two of the most down-to-earth, driven, and genuinelyRead more

Precision Skin – A Brand That Grows with Passion

Working with Kath from Precision Skin has been such a rewarding journey. From the beginning, her passion for her business was unmistakable — every detail reflected the care and intention she poursRead more

Quick Connect Huddles – Connecting Doctors, Supporting Lives

SWEA Design had the privilege of working with Quick Connect Huddles, an inspiring initiative founded by Dr. Derrick Alger and his family. Their mission is critical: addressing physician burnout andRead more

Our Print & Packaging Process

Initial Consultation

We’ll start with a chat to understand your goals, target audience, and any specific ideas or requirements you have for the project. This ensures I’m clear on your vision from the start.

Concept Development

Next, I’ll gather information about the product or material and research competitors, trends, and industry standards. I’ll create a range of design concepts that align with your brand and packaging needs.

Design Refinement

Once you’ve chosen a concept, we’ll refine the design based on your feedback. This includes tweaking colours, fonts, layout, and any specific details like labels, textures, or finishes.

Pre-Production Proofs

Before finalising the design, I’ll prepare proofs to ensure everything looks just right. This is your chance to check how the design translates to print or packaging materials, ensuring clarity, alignment, and quality.

Final Approval and Print Setup

After your approval, I’ll prepare the files for printing, making sure they meet all technical specifications for your chosen printer or manufacturer. If needed, I can liaise directly with the printer to ensure everything runs smoothly.

Print & Production

Your design will head to print or production, and I’ll be available to oversee the process or address any last-minute adjustments.

We LOVE the print and packaging we get to create for our customers